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Areas of Expertise

Here are just a few of the areas that I’ve focused on throughout my career to demonstrate the high-level of specialized skills, added value, and executional service delivery excellence that I can provide across a variety of channels.

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Other skills include photography, videography, broadcast, guerilla marketing, RFPs, new business development, and internal communications, just to name a few. Additional samples are available upon request.
 

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Branding & Operations

Implement best practices, style guidelines, tone & voice, logo restrictions, photography usage, and efficiencies to help create a consistent brand experience across multiple mediums.

  • Brand Performance

  • Messaging Platform

  • Go to Market Strategy

  • Processes & Efficiencies

  • Brand Guidelines

  •  Reporting & Analytics

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B2B Marketing

Deploy compelling campaign efforts for companies that are typically found in the middle of the supply chain for any product or service that does not reach the average consumer.

  • Website Development

  • Print Ads

  • Direct Mail

  • E-Pubs

  • Infographics

  • Segmented Targeting

B2C Marketing

Create effective marketing materials focused on selling a particular product or service and serving it to the public in the right space, and at the right time during their buyer’s journey.

  • Marketing Plan

  • Direct Mail

  • Micro-targeting

  • Broadcast

  • Print Advertising

  • Outdoor

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Digital

Develop and produce user-friendly and user-accessible digital content that informs, engages, and delights your audience while making it easy for them to take a desired plan of action.

  • Accessibility

  • Banner Ads

  • UX/UI

  • E-Mail Campaigns

  • SEO Optimization

  • Website Development

Recruitment Efforts

Attract candidates for open positions and future opportunities within an organization through job postings, social media engagement, and hosting hiring events that generate interest and qualified leads.

  • Marketing Plan

  • Website Development

  • Compliance & Regulations

  • Social Media Maintenance

  • Special Hiring Events

  • HR & Referral Materials

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Events

Educate, inform, and announce important business opportunities to like-minded individuals to build trust, expand networks, and improve customer relations for partners and customers alike.

  • Website Development

  • Print Ads

  • Direct Mail

  • E-Pubs

  • Infographics

  • Segmented Targeting

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